the sabin vaccine institute
annual report 2010

Our first project with Sabin in 2010 was the design and art direction of its annual report, with a theme of Partnering For a Healthier World. For the 2010 report we created a positive/negative typography system that reflects a have/have-not dichotomy, and a refreshed color pallette to take Sabin in a postive new direction. (> see also our other projects for Sabin: Annual Report 2011 / Annual Report 2012 / Sabin collateral)

 

Our design concept was based on giving center stage to the people possibly affected by these diseases whose images we used full-bleed, and paired with quotes from people directly involved in Sabin’s work. We designed a positive/negative typography system that runs across the report to reflect the have/have-not dichotomy of vaccines, and created a refreshed color palette to take Sabin in a postive new direction.